EntrepreneurZenHub · Seller compliance
Walmart Marketplace Seller Policy Compliance Audit
Score your Walmart Marketplace account against the standards that actually trigger suspension - before Walmart scores it for you.
Get it — $374-page scored PDF · instant download · secure Stripe checkout
Suspension is rarely a surprise
- Your Seller Performance metrics are only checked when something goes wrong.
- You are not certain every listing meets Walmart's content and image standards.
- You have never audited your catalogue for prohibited or restricted items.
- Your shipping promises were set once and never revisited against actual performance.
What you score
Every check is rated 0 (not in place), 1 (partial or inconsistent), or 2 (fully in place and documented), so the total is a number you can re-run next quarter and compare.
Listing Quality & Content Accuracy
Titles, brands and descriptions matching the physical item; GTIN and identifier accuracy; your Listing Quality Score; image standards; required attributes; variant groups.
Seller Performance Standards
On-time delivery, valid tracking, cancellation and defect rates against Walmart's published thresholds, and how close you are to a performance warning.
Prohibited & Restricted Items
Catalogue swept for prohibited categories and for restricted items listed without the required approval.
Intellectual Property & Brand
Rights to your images and copy, brand registration and gating, and listings that could draw an IP claim.
Pricing, Fees & Tax Compliance
Price parity rules, fee reconciliation, and sales tax configured correctly for where you actually sell.
How to use it
One sitting, Seller Center open beside you.
- Work through all five sections in one sitting and score every check honestly.
- Score what you can actually prove today, not what you intend to fix this month.
- Keep Seller Center open beside you and confirm each answer against your live account data.
- Total each section separately so you can see which area is dragging your account down.
- Re-run the audit every quarter and after any policy update or performance warning.
Questions
What exactly do I get?
A 4-page scored PDF checklist. It downloads instantly after checkout and prints cleanly.
Is this the same as the Amazon and Etsy audits?
Same format and scoring, different content. Walmart's performance standards, listing quality rules and prohibited-item policies are its own, and the checks are written to Walmart.
Will this guarantee my account stays open?
No tool can promise that. It surfaces the gaps in the areas enforcement most commonly starts from, so you close them on your own schedule.
This audit is an educational self-assessment tool only. It is not legal, tax, or financial advice, and it does not create any professional relationship. EntrepreneurZenHub is not affiliated with, endorsed by, or sponsored by Walmart Inc. or Walmart Marketplace. Marketplace policies, performance standards, thresholds, and fee structures change frequently and can vary by category, country, and seller agreement, so nothing here should be treated as a current statement of Walmart's requirements. Always verify every item against the official policies and performance dashboards in your Seller Center account, and consult a qualified attorney for intellectual property disputes, account suspensions, or any enforcement matter affecting your business.